June 23-24th The First Ever Evening Edition

Hey everyone! This is Boxing TL;DR #24 Did you think I forgot? Coming to you later than usual this week, but I didn’t forget. I didn’t get a chance to write last night because I was working late at the Bash Boxing’s DTLA Fights show, a reoccurring club show hosted at the Exchange LA. Unfortunately I wasn’t fighting on the card as I had originally hoped, but it was a big opportunity for me as I continue to get more involved in the promotions side of the business. I got my first opportunity to play matchmaker over the last few weeks and gained some valuable experience making 3 of the cards matches in the planning phase of the show production. Big move from folding chair guy to matchmaker! Just kidding I was still playing chair guy too, that’s why I was home late after breaking down the show. Which is why I allowed myself to push back the arbitrary deadline of sending in my weekly newsletter.

No big fights on TV this weekend but some big news. Then since I mentioned the promotions business in my opening “the dog ate my homework” statement I’m going to give a little TL;DR summary of terms and roles in the business side of boxing.

On TV This Weekend

June 23

No Boxing on tv tonight. Not like you were going to watch anyway, but it’s my duty to tell you when there is. If you do happen to be fiending for some boxing, there are a few homework assignments I gave you all in newsletters past. Have you caught up on all those? Brandon Rios vs. Mike Alvarado 1-3, Jose Luis Castillo vs. Diego Corrales 1-2, and Mickey Ward vs. Arturo Gatti 1-3. That will keep you busy for the weekend and pumped for a lifetime. And if you have no interest in watching those classics, go watch Captain Underpants. It’s the super hero movie of the summer folks.

June 24

At Louisville, Ky. (CBS Sports Net):

  • Derric Rossy vs. Carlos Negron, 10 rounds, heavyweights
  • Steven Martinez vs, Anthony Leak, 8 rounds, junior middleweights
  • Toka Kahn Clary vs. Angel Luna, 8 rounds, featherweights

I honestly don’t know anyone fighting on this card, or anyone who gets the CBS Sports Net channel.

Just announced

Remember how I mentioned in a recent Boxing TL;DR newsletter that Manny Pacquiao has a fight coming up on July 1st/2nd in Brisbane Australia (it’ll be Australia’s yesterday here) and the media was relatively silent about it? It was weird. I began to think why, why has even the boxing media not talked about this much. Is it because he’s facing a 16-0 Jeff Horn in a farewell fight and the powers that be didn’t want to make a big deal out of it and just allow him to have a nice win before he rides off into the sunset? Is it because Jeff Horn’s Australian promoter is the lead promoter in this fight and Pacman’s Top Rank is only the secondary and doesn’t have much financial interest in this? Is it because the 55,000 tickets have already been sold in Australia and there are no TV rights here so it doesn’t matter much if it gets covered in the US at all especially when the boxing world has two other mega fights to worry about?

And then boom there’s blog rumors on Tuesday that Top Rank is signing a deal with ESPN. Ok interesting. But didn’t they just sign that deal with Golden Boy for those regularly hosted fights on ESPN2.  Wednesday we find out Manny Pacquiao vs. Jeff Horn is going to be live on ESPN next weekend!  It’s kind of a bombshell, no? I was surprised, especially because the promotion of this fight was relatively silent this whole time. Or maybe that’s exactly the point… Maybe this is exactly the way sports are supposed to be served up in the ESPN model. You don’t know what you’re going to watch on ESPN two months from now, you just know you’re going to tune in and expect to see the biggest starts and highest quality of competition.

So here you have it folks served on a platter. Boxing the way you’ve been groomed to expect it from the way you watch other pro sports. Biggest network that you all get. WBO World Championship. Starring one of the 2 or 3 boxing stars that you actually know. Hey, all I’m saying is you better watch.

TL;DR on the terms 

Promoter: So sometimes when I tell people I want to be a boxing promoter they think the term “promoter” means something like a club promoter or brand promoter, not really a similar thing. The promoter is the name we use for the owner of the enterprise. The guy who is responsible for putting on the show, for making fights happen. You might call this the producer if it were a different industry. The largest and most notable promotion companies are Top Rank and Golden Boy, orchestrated by Bob Arum and Oscar De La Hoya respectively. There are others too but those are the big dogs.

Manager: This is like a mix between someone who is an adviser, mediator between a boxer and the other players in the industry, and an angel investor who in most cases makes an investment in and takes a financial stake in a boxer’s career. There are some sad stories about bad managers, but the general idea is that a manager sees a talent, backs him financially, and then someday when he’s rich and famous expects a return. In the early stages of a fighter’s career often times the boxer is making money not that’s coming from the fights but from his manager. Or in another common arrangement, the boxer is making money from his early fights, but those fights were financially backed by the manager. In actuality, the boxer is making money that his manager puts up to cover the purse. A way for the promoter to mitigate his risk in order to put the kid on the card. The promoter may not know a thing about the kid, but the manager has a lot of faith in the kids prospect, so in essence he covers the cost of having this fight on the card (in some arrangements).

Matchmaker: Either works for the promoter or sometimes freelance. The matchmaker is responsible for doing just what it sounds like, making matches. There’s a lot of moving parts and things that fall through, so it can be a tricky task. Often times the promoter acts as the matchmaker, but then in other cases he outsources this task to someone else. Usually a fight card will start off with one entire side of the card, the “A side”, and it’s the matchmaker’s job to find opponents. A lot of song and dance as everyone is trying to protect their records, protect their brains, make sure their not getting abused, and make sure they can make as much money as possible from the offer you give them.

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